- Digital Marketing and Ecommerce Manager
- Kitchener, Hybrid
- N2G4B1
- Permanent
Digital Marketing & E-commerce Manager - Our client is changing the way the world interacts when in need of their products. One of the few stocking distributors of their products and a warehouse of over 65,000 unique SKUs, they hold a highly competitive position in their marketplace.
As the Digital Marketing & E-commerce Manager you will build and drive digital growth through the development, execution and management of Digital Marketing strategies aimed at improving the overall customer online experience.
Digital Marketplace
Support the design and development of the digital portfolio (E-commerce website, and other emerging technologies). Bring ideas for continuous improvements to the table while managing 3rd party relationships with agencies and consultants
Execute all digital marketing campaigns including web, SEO/SEM, marketing database, email, social media and online advertising. Maintain a schedule of online promotional activities to generate more visits and digital revenue growth.
Content Management
Ensure the online content meets quality standards of the ecommerce plan. Explore innovative new ways to enhance content quality and increase SEO rankings.
Digital Sales Adoption and Growth
Measure and report performance of all digital activities and marketing campaigns. Define and track key performance indicators for traffic, conversion, customer acquisition and retention. Identify trends and best practices and suggest new digital initiatives or improvements based on the insights aimed at increasing adoption and sales growth.
Your Experience
Drive, passion and desire to build out a program from the ground up
Encourage collaboration across multiple departments.
Proven ability to work with open-source E-commerce platforms (Magento, Hybris etc.)
Working knowledge of website analytics tools and ability to report on key E-commerce and digital marketing initiatives.
Great knowledge of digital media trends. Demonstrate excellent communication skills.
English and French written and oral skills is an asset.
Poly and our clients are committed to creating a diverse and inclusive workplace, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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